Nis Frome
3 Steps for Effective Decision-Making
May 5, 2021
As far as adages go, it’s true that you generally can’t have a project that achieves speed, cost, and quality. Something has to give. But that’s okay..
Your Customers Don’t Care if You Use Qual or Quant Data
April 8, 2021
As research and product leaders, we tend to obsess over how the sausage is made. This makes sense as innovation is our craft and mixed method..
All Research is Biased. Here’s What to do About it
March 30, 2021
All research is biased. Phone and online surveys suffer from sampling bias. Analytics may not work on visitors who have ad blockers. Averages can..
Bursting Bubbles: Why You Need to Talk to the Customers You Don’t Have
February 10, 2021
Your business needs to grow. There’s only a certain amount of growth you can get from the customers you have. Odds are you need new customers. And if..
My Three Favorite Product Management Tools
February 3, 2021
Many product management tools are, effectively, collaboration tools. Roadmapping tools and project management tools are workflow tools to drive..