Nis Frome

2021 Predictions: Five Trends We Are Watching This Year

January 27, 2021

What did we learn from 2020? Perhaps, above all, that predictions can go terribly, crazily awry. Well, never mind that. We’re up for the risk, so we..

The ROI of Feedback

December 2, 2020

The product and research teams tasked with developing solutions are often assigned fixed budgets and timelines within which they are expected to..

Toggle® generates revenue a year ahead of schedule

A lot has changed since the 80s, especially technology. Toggle, a new startup within Farmer’s Insurance, considered that and embraced those changes..

The Future of Product Management, According to 550+ Product People

March 3, 2020

Five years ago, when we published the first episode of This is Product Management, a podcast where I’ve since interviewed over 230 product leaders,..

Running Split Tests to Inform Product Decisions and Prioritize Roadmaps

November 1, 2019

You don’t have to wait until you have a fully engineered product in the market to get feedback from customers for the first time. Split testing, or..