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Roddy Knowles

Enabling Democratic Decision-Making: 5 Guardrails for Research

January 19, 2021

If all the talk about the democratization of data is sending you off the rails, there are things you can do to protect yourself — and your..

How Agile Research Can Keep You Moving Forward

January 13, 2021

We researchers are often correctly accused of being perfectionists. We want precision, and we want rigor. So, we need time to plan, strategize,..

Where Agile Research Fits in your Research Toolkit

December 7, 2020

Agile research is a solution for researchers and business stakeholders who need data early and often to inform decisions that might otherwise be..

3 Tips for Testing Product Assumptions in a Regulated Environment

November 23, 2020

Overcoming barriers to ‘getting out of the building’ “Get out of the building” is advice that every founder and product manager has heard at some..

To Understand Customers, Product Managers and Researchers Must First Understand Each Other

September 29, 2020

Empathy is at the core of customer-centricity, a business philosophy that aims to create immediate customer value by responding directly to..