Trigger

Roddy Knowles

To Understand Customers, Product Managers and Researchers Must First Understand Each Other

September 29, 2020

Empathy is at the core of customer-centricity, a business philosophy that aims to create immediate customer value by responding directly to..

Data Quality at Feedback Loop

September 29, 2020

Data Quality and Agile Research: the Feedback Loop Approach Researchers focus a great deal of attention on the quality of the data being used in..

What is Agile Research?

September 29, 2020

Agile research is a research approach that provides data early and often. Correctly applied, agile research is a crucial tool in the corporate..

4 Considerations on How to Conduct Research During a Pandemic

March 27, 2020

The effects of the new coronavirus, COVID-19, have been far reaching and will continue to be felt by Americans for months to come, when everyday life..

Where, Why, and When Product Managers Should Collaborate With Researchers, and Vice Versa

January 27, 2020

As approaches to data collection evolve along with the increased pace of decision making within businesses, the dynamic between researchers and..