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Feedback Loop Blog

Feedback Loop is the Agile Research Platform trusted by innovators to get the direct consumer feedback they need to make multi-million dollar decisions

User Research: Building Understanding Before Building Experiences

March 18, 2021

What Is User Research? The discipline of user research has evolved alongside the rapidly-evolving dependence on digital technologies for..

How to Use Agile Research for Maximum Impact

March 16, 2021

With the digital acceleration fast-tracked by the pandemic, the pace of research needed by business stakeholders has quickened, and researchers..

ResTech: The Future of Research

March 10, 2021

More than $22 billion is spent on research every year in the U.S. alone. It’s too much.

A/B Testing Is Great, But Not If It's Done Too Late

March 4, 2021

Marketing is entrusted with communicating the value of our company’s products to the people who can benefit from them. All of the hard work of..

Where Design Thinking Meets Agile Research

March 2, 2021

Design thinking is built around humans and feedback. It is an iterative process, where you challenge an assumption by asking a question of real..