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Feedback Loop Blog

Feedback Loop is the Agile Research Platform trusted by innovators to get the direct consumer feedback they need to make multi-million dollar decisions

Customer-Centric Marketing Can Start Earlier Than You Think

February 25, 2021

Marketing: The Original Customer-Centric Business Discipline Marketers must create messages that connect with people, helping those people..

What Did People Worry About Less During COVID?

February 18, 2021

This article was originally published on LinkedIn by Lauren Stephenson, Behavioral Scientist at iptiQ by Swiss Re and has been republished here..

Better User Experience Translates to Higher-Quality Data

February 16, 2021

The best-case scenario in survey user-experience (UX) design is this: The experience is so seamless that participants input answers without..

Bursting Bubbles: Why You Need to Talk to the Customers You Don’t Have

February 10, 2021

Your business needs to grow. There’s only a certain amount of growth you can get from the customers you have. Odds are you need new customers. And..

Finding a Fan-Fueled Name for the Washington Football Team

February 5, 2021

It’s that time of year again. And in a year filled with really unusual things at every turn, it’s reassuring to be able to focus on something as..