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Feedback Loop Blog

Feedback Loop is the Agile Research Platform trusted by innovators to get the direct consumer feedback they need to make multi-million dollar decisions

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Consumer Research

What Did People Worry About Less During COVID?

February 18, 2021

This article was originally published on LinkedIn by Lauren Stephenson, Behavioral Scientist at iptiQ by Swiss Re and has been republished here..

Bursting Bubbles: Why You Need to Talk to the Customers You Don’t Have

February 10, 2021

Your business needs to grow. There’s only a certain amount of growth you can get from the customers you have. Odds are you need new customers. And..

Consider the Survey Participant Experience

February 1, 2021

When I start a research project, I usually begin by thinking about its requirements, along with big issues, such as methodology and audience. But..

3 Tips for Testing Product Assumptions in a Regulated Environment

November 23, 2020

Overcoming barriers to ‘getting out of the building’ “Get out of the building” is advice that every founder and product manager has heard at some..

To Understand Customers, Product Managers and Researchers Must First Understand Each Other

September 29, 2020

Empathy is at the core of customer-centricity, a business philosophy that aims to create immediate customer value by responding directly to..