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Feedback Loop Blog

Feedback Loop is the Agile Research Platform trusted by innovators to get the direct consumer feedback they need to make multi-million dollar decisions

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User Experience

User Research: Building Understanding Before Building Experiences

March 18, 2021

What Is User Research? The discipline of user research has evolved alongside the rapidly-evolving dependence on digital technologies for..

Where Design Thinking Meets Agile Research

March 2, 2021

Design thinking is built around humans and feedback. It is an iterative process, where you challenge an assumption by asking a question of real..

Bursting Bubbles: Why You Need to Talk to the Customers You Don’t Have

February 10, 2021

Your business needs to grow. There’s only a certain amount of growth you can get from the customers you have. Odds are you need new customers. And..

Consider the Survey Participant Experience

February 1, 2021

When I start a research project, I usually begin by thinking about its requirements, along with big issues, such as methodology and audience. But..

What is Agile Research?

September 29, 2020

Agile research is a research approach that provides data early and often. Correctly applied, agile research is a crucial tool in the corporate..